Hurry and Stock Up on Your Favorite Whiskeys. With New Tariffs, They Might Be More Expensive Soon

President Donald Trump announced a potential 25 percent blanket tariff against Mexico and Canada, which set off major alarms for an alcohol industry already facing numerous headwinds.  It can be challenging for consumers to understand the impact of tariffs on their own bank accounts when the products with rising prices are components used to make something else, such … Read more

Shaun White Reveals What He’s Most ‘Thankful’ for in Retirement

Most professional snowboarders have to learn to bartend somewhere along the way to pay the bills before those first big sponsorships come through. For Shaun White, the mixology skills came after his Olympic medals. The former professional snowboarder and skateboarder got a crash course from PATRÓN representatives before he mixed drinks for hundreds of people at an … Read more

Here’s Your Perfect Hidden Escape in the Heart of Mexico

Far from the bustle of metropolitan Mexico City, San Miguel de Allende presents itself as the charming heart of Mexico‘s central highlands. Steeped in colonial history, culture, and a thriving arts scene, this UNESCO World Heritage site is like a time capsule in the best sense—replete with winding cobblestone streets and bustling plazas covered with … Read more

Tequila Ocho’s New Añejo Uses Whiskey Barrels to Surprisingly Great Results

Ocho, one of the best names in the crowded world of tequila, just released the new Tequila Ocho Añejo Barrel Select Widow Jane 2024. The brand is known for excellent, traditionally made tequila—no celebrity backers and no additives to augment flavor or color. Additionally, the brand’s expressions are all vintages made from agave harvested from single fields, … Read more