Study Finds Listening to Irish Music Has Surprising Effect on Taste of Guinness

Just in time for St. Patrick’s Day, researchers have confirmed that Guinness, the favorite beer of Jason Momoa, tastes better if consumed while listening to Irish music. Scientists at the University of Lincoln also found that Guinness’ flavor profile changes depending on what genre of music you’re listening to. The study was published in the … Read more

A New Annual Beer Holiday Launches This Week

August 17, 2023 will mark the first annual National Hazy IPA Day, a celebration of one of the most popular craft beer styles in the country. California’s Sierra Nevada Brewing Co. is behind the event, which honors a brew popularized in New England in the early 2000s. Eventually, the so-called “haze craze” moved to the West Coast, … Read more